“The logo. The heart of the brand identity."

BUILDING BRAND IDENTITY



Designing a brand identity is a mutual creative process. Listening carefully to your vision and making it visible to other people by a unique brand identity. 

A logotype - short logo - is a collection of experiences that forms a perception in the mind of people meeting your organization. It is a symbol for your business that is going to accompany you for the entire business life. Though sometimes Brand Identity is interchangeable with logo, whereas the organization's identity covers a lot more than a logo. All the values and brand attributes we have defined in the prior strategic process are going to be applied to each single customer touchpoint. Through all media.

Curious? Check out the portfolio.