“If you don’t know what port you are sailing to, no wind is favorable.”

Communication & Marketing Strategy



Everything starts with your BIG idea. I developed the “BIG Idea - Extractor”, a workshop on strategic marketing for my clients where I lead you with precisely placed questions to your own answers. Most of the time the knowledge lies already in you and you only need a little trigger to be able to express it.


Where Eis House can help you with:

  • External Analysis (Competitor and Market)
  • Internal Analysis
  • Developing and formulating precise and compelling vision and mission statements in German and English
  • Identifying your USP (Unique Selling Proposition)
  • Defining Brand Values/ Attributes
  • Defining Brand Benefit and the “Reason-to-believe”
  • Elaborating a distinguishing Marketing Concept and Strategy

Brand Development I  Digital & Print Design  I Copy writing