Communication & Marketing Strategy

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Everything starts with your BIG idea. I developed the “BIG Idea - Extractor”, a workshop on strategic marketing for my clients where I lead you with precisely placed questions to your own answers. Most of the time the knowledge lies already in you and you only need a little trigger to be able to express it.

Where Eis House can help you with:

• External Analysis (Competitor and Market)
• Internal Analysis
• Developing and formulating precise and compelling vision and mission statements in German and English
• Identifying your USP (Unique Selling Proposition)
• Defining Brand Values/ Attributes
• Defining Brand Benefit and the “Reason-to-believe”
• Elaborating a distinguishing Marketing Concept and Strategy